Google Puts Instant Message Service Inside E-mail
Reuters Business Channel | Reuters.com: "SAN FRANCISCO (Reuters) - Google Inc. users will be able to conduct instant message chats from a Google Web browser window, alongside their e-mails, instead of requiring a separate application, the company said late Monday.
Google, known for its simple and powerful Web searching, hopes that by embedding new instant messaging software it calls 'Gmail Chat' into its existing e-mail service, it can differentiate itself in a crowded market it was late to join.
The company is struggling to stand out in an entrenched field. Instant messaging was pioneered by America Online more than a decade ago. AOL, Yahoo Inc. and Microsoft Corp. now have tens of millions of users each.
Google shares fell 4.2 percent to $369 on Nasdaq.
Google is fixing a decade-old technical divide between the generic Web browser that can check e-mail, search the Web or perform a host of other activities, and separate software used to converse in quick back-and-forth messages with buddies."
Google, known for its simple and powerful Web searching, hopes that by embedding new instant messaging software it calls 'Gmail Chat' into its existing e-mail service, it can differentiate itself in a crowded market it was late to join.
The company is struggling to stand out in an entrenched field. Instant messaging was pioneered by America Online more than a decade ago. AOL, Yahoo Inc. and Microsoft Corp. now have tens of millions of users each.
Google shares fell 4.2 percent to $369 on Nasdaq.
Google is fixing a decade-old technical divide between the generic Web browser that can check e-mail, search the Web or perform a host of other activities, and separate software used to converse in quick back-and-forth messages with buddies."
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